[Video] 6 key buyer trends reshaping MedTech selling & pricing
Model N and Value Vantage Partners’ Chris Provines, author of three books including Strategic Pricing for Medical Technologies and Healthcare Value Selling, jointly conducted a study focused on the buying trends reshaping the MedTech industry (survey eBook available on demand – click here).
According to the expert reports, the MedTech industry is at an inflection point. Healthcare providers at every level are professionalising their procurement and creating tectonic shifts in their demands on pricing, sales, and tendering and contracting operations. While the industry appears to be aware of these shifts and what the impacts will be, many MedTech companies are struggling to identify and prioritise the changes they need to make to stay ahead of these trends without sacrificing revenue or growth.
To enable you to choose the best ways of achieving commercial excellence in medical device sales, we would like to share with you an exclusive presentation on the findings of this study on key buyer trends reshaping MedTech selling & pricing. Watch the video below to efficiently enhance your sales force effectiveness.
Peter Zimmermann, Director Customer Success Europe, Model N on:
“6 key buyer trends reshaping MedTech selling & pricing”
ABOUT THE PRESENTER
PETER ZIMMERMANN, Director Customer Success Europe, Model N
Peter Zimmermann is Director of Customer Success for Model N Revvy Europe. He received his Engineering Degree from Trinity College Ireland. He is a seasoned IT professional who has led a large development organisation at J.D.Edwards for Procurement, Logistics and Manufacturing Solutions, designed and delivered major eCommerce, Omni-Channel and Field Sales solutions for leading multinational organisations as part of Sterling Commerce and IBM. He works out of the Model N European Headquarters in Switzerland.
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