This three-day forum is the “must attend” event for those senior executives looking to drive-forward the commercial performance of their medical device business units & departments, develop game-changing sales & marketing strategies and enhance their KOL & customer engagement at all levels.

MEDTECH SALES & MARKETING THOUGHT LEADERS

Sr. Vice President Global Customer Excellence
Siemens, Germany

VP Sales & Marketing Acute & Apheresis
B. Braun, Switzerland

Director Sales Excellence and Organizational Capability Building, Patient Care & Monitoring Solutions
Philips Healthcare, Netherlands

Director Integrated Health Solutions
Medtronic, Switzerland

Business Manager Europe | CRHF Cardiac Service Solutions
Medtronic, Switzerland

Vice President Marketing
Pulmonx, Switzerland

General Director
Vifor Fresenius Medical Care Renal Pharma Ltd., Spain

Senior Director Commercial Operations Acute Care Therapies (EMEA)
Getinge Group, Germany

Head of Business Unit Orthotics
Otto Bock Healthcare GmbH

Executive Vice President, Head of Sales & Marketing
Volpi Group, Switzerland

Sales Director SC Europe
Elekta Limited, Austria

Senior Director, Global Digital Marketing
Alere, Belgium

Founder & CEO
Digital Transformations, USA

Director, Global Brand Management and Marketing
Edwards Lifesciences, USA

European Digital Marketing Lead
Edwards Lifesciences, France

Senior Global Business Manager, eBusiness and Strategic Initiatives
Fujirebio Europe, Belgium

Training Manager, New Cardio, Europe
Boston Scientific, U

Senior Pricing Manager
Philips Healthcare, Germany

Analytics Manager, Marketing Diabetes Care 
Europe and EMA, BD, Switzerland

Director Market Intelligence
Roche Sequencing, UK

Vice President, Consumer Engagement
Atos Medical, Sweden

Senior Director Indirect Channel Development
Philips Healthcare, Netherlands

Director of Digital Marketing and Sales Enablement 
iRhythm Technologies, Inc., USA

Global Director of Digital Marketing
Sonova, Switzerland

Senior Director Connected Health EMEA & Asia-Pac
ZimmerBiomet, Switzerland

Senior Marketing Manager, Digital Marketing & Copywriting
MED-EL, Austria

 

TRAINING & EDUCATION EXPERTS

Director of Technical Training, Global HR – Organizational Learning & Performance
Edwards Lifesciences, USA

Senior Director, Global Medical Science Liaison
Chief Medical Office, 
Key Thought Leadership Program
Royal Philips, USA          

Director of Education and Training
iRhythm Technologies, USA

Clinical Affairs Manager
Cook Medical, USA

Director Education and Marketing Enablement
Volcano Europe, Belgium​

 

PHYSICIANS & HOSPITALS

Medical Director and Senior Partner
Assia Medical
Chairman, Technology Committee, Executive Board Member
EAES - European Society for Endoscopic Surgery, Israel
 

INNOVATIVE START-UPS & MEDTECH DISRUPTORS

Co-founder & CMO
Sense.ly, UK

CEO
anfass Life Technologies AG, Switzerland

Chief Operating Officer
dacadoo, Switzerland

 

EXPERT SOLUTION PROVIDER

Director Industry Solutions
ModelN, Switzerland

Managing Director
ValueConnected

Managing Director
Cetas Healthcare Insights

Principal, Global Expert in MedTech Commercial
Boston Consulting Group, Switzerland

Partner and Managing Director
Boston Consulting Group, Switzerland

Director Strategic Account
Qstream, Ireland

Executive Director, EMEA
Blackdot

Senior representatives of Medical Device companies involved in:
Commercial operations & strategy, sales & sales force effectiveness, strategic & operational marketing, multi-channel marketing, digital &
online marketing, competitive & business intelligence, customer data analytics, business unit managers, distributor management, regional &
general managers.
Chief strategy officer, Chief strategy officer & Chief operations officer, Customer excellence & Senior Executives.
Customer Training & Education, Clinical Training, Clinical Education, Professional Education, Global Education & Training, Medical Education,
Field Clinical Services, Nurse Education & Training, PACE – Professional Affairs & Clinical Education, Scientific & Medical Affairs, Customer
Relationship Management, Stakeholder Relations.

Here's what previous attendees are saying about Medical Device Commercial Leaders Forum!

“I would like to take the opportunity to applaud you for the successful event last week. I enjoyed the interaction and exchange with people during my session a lot. Keep up the good work and look forward to seeing more similar events organized by you guys in the future!”
Director, Strategic Planning, Europe
Smith & Nephew, Switzerland


“Rich, fruitful event, out of the box presentations, top notch experts in the area of medical devices to network with. This annual forum had it all. I will come back!”
Global Marketing Communication Director & Digital Learning Consultant,
Fresenius Kabi


“The recent Medical Devices Commercial Leaders Forum allowed me to share and understand new and innovative pathways to help reach our goals. The recognition that we all faced similar challenges regardless of products and fields allowed me to share and understand many new approaches and concepts. I have no doubt that success in the future will happen when our customers truly see us as a solution provider.”
Commercial Director, Critical Care EU,
Edwards Lifesciences


“The Medical Device Commercial Leaders Forum was an excellent venue to meet other corporate leaders from medical device companies and learn the most current forms of best practice in each participant’s respective areas of expertise. NextLevel created an excellent platform which engendered the sharing of ideas and exchange of information among the participants. The conference encouraged an open dialogue between sales and marketing professionals across several disciplines. One-on-one meetings therefore evolved naturally which is a phenomenon you don’t see at most conferences today. “
VP, Global Business Development,
POC Medical Systems


“I enjoyed the event very much. The conference was extremely insightful and well worth the time spent! There was a wide diversity of presentations and it was a great networking opportunity. I loved the networking dinner too! I will be interested in participating in future events.”
Director Corporate & Business Strategy,
Boehringer Ingelheim, Germany


“The event was well organized and it was great to hear from a variety of professionals that had unique experiences and ideas to share for others to use in their individual businesses.”
Director of Sales Training and Development
CardioDx, Inc.


“Great job! Loved it and happy to attend again!”

Vice President, International Sales and Marketing
Stanmore Implants


“I’m impressed with the high level of arrangements. All communications were made well in advance and were selfexplanatory, the program and agenda are punctual. I enjoyed the event and I highly appreciated the topics that raised critical industry questions. I think NextLevel is the best communication platform for industry professionals.”
Head of Municipal Radiology Department
Research & Practical Center of Radiology, Russia

Topics to be covered:

• Engaging customers and stakeholders with value-added “pull” vs “push” communication strategies.
• Offering real outcome-based, patient-oriented solutions rather than products.
• Becoming an essential “partner” integral to healthcare systems vs being an outsider.
• Demonstrating cost & budget-effectiveness to achieve patient access.
• Developing truly “win-win” outcomes for patients, physicians, payers, providers as well as manufacturers.
• Integrated Health Solutions as a services & solutions business focused on creating long term partnerships with HCPs and health systems to deliver value-based healthcare.

 

Speaker List - Day 1

Sr. Vice President Global Customer Excellence
Siemens, Germany

Director Sales Excellence and Organizational Capability Building, Patient Care & Monitoring Solutions
Philips Healthcare, Netherlands

Executive Director, EMEA
Blackdot

Partner and Managing Director
Boston Consulting Group, Switzerland

Training Manager, New Cardio, Europe
Boston Scientific, UK

Director Integrated Health Solutions
Medtronic, Switzerland

Business Manager Europe | CRHF Cardiac Service Solutions
Medtronic, Switzerland

Director Industry Solutions
ModelN, Switzerland

Managing Director
ValueConnected

Senior Director Connected Health EMEA & Asia-Pac
ZimmerBiomet, Switzerland

Medical Director and Senior Partner
Assia Medical
Chairman, Technology Committee, Executive Board Member 
EAES - European Society for Endoscopic Surgery, Israel

Director Strategic Account 
Qstream, Ireland

Training Manager, New Cardio, Europe
Boston Scientific, UK

Vice President Marketing
Pulmonx, Switzerland

General Director
Vifor Fresenius Medical Care Renal Pharma Ltd., Spain
 

Topics to be covered include: 

• Building & maintaining long-term partnerships with hospital finance & procurement directors, physicians & surgeons.
• Tailoring your approach to key stakeholders for specific device classes.
• Moving away from large sales forces & concentrating on key account management to increase sales force effectiveness.
• Training & Implementing “economic selling” in order to demonstrate value to physicians & decision makers.

Speaker List - Day 2, Stream 1

Senior Director Commercial Operations Acute Care Therapies (EMEA)
Getinge Group, Germany

Head of Business Unit Orthotics
Otto Bock Healthcare GmbH, Germany

Executive Vice President, Head of Sales & Marketing
Volpi Group, Switzerland

Director of Technical Training, Global HR – Organizational Learning & Performance
Edwards Lifesciences, USA

Managing Director
Cetas Healthcare Insights

Senior Director Indirect Channel Development
Philips Healthcare, Netherlands

Sales Director SC Europe
Elekta Limited, Austria

 

Topics to be covered include: 

• Improving brand & product awareness via social media & digital platforms.
• How to truly demonstrate “value” via traditional vs novel marketing tools & strategies.
• Meeting multiple levels of decision-maker needs on limited marketing resources.
• Strategies to communicate & engage physicians and stakeholders with modern online tools & apps.
• Delivering ROI and effectively communicating your product benefits with your customers in an ethical, long-term, mutually-beneficial manner.

Speaker List - Day 2, Stream 2

Senior Director, Global Digital Marketing
Alere, Belgium

Founder & CEO
Digital Transformations, USA

Director, Global Brand Management and Marketing
Edwards Lifesciences, USA

European Digital Marketing Lead
Edwards Lifesciences, France

Senior Global Business Manager, eBusiness and Strategic Initiatives
Fujirebio Europe, Belgium

Global Director of Digital Marketing​
Sonova, Switzerland

Senior Marketing Manager, Digital Marketing & Copywriting
MED-EL, Austria

Director of Digital Marketing and Sales Enablement 
iRhythm Technologies, Inc., USA

 

Topics to be covered include:

• Take client engagement and product differentiation to the next level through more effective training and education.
• Ideal opportunity to meet, network, benchmark and learn from the experiences of expert clinical trainers.
• Hear real-life case studies about successful training and education programs in action developed by clinical, training and commercial departments.
• Learn how to “train the trainer” to prepare internal teams and distributors to enhance client education, performance and satisfaction.
• Enhance learning results through implementing a variety of learning technology platforms and tools.
• Learn to adapt to physician’s thinking, needs and behaviour styles.

Speaker List - Day 3, Stream A

VP Sales & Marketing Acute & Apheresis
B. Braun, Switzerland

Senior Director, Global Medical Science Liaison
Chief Medical Office, 
Key Thought Leadership Program
Royal Philips, USA 

Director of Technical Training, Global HR – Organizational Learning & Performance
Edwards Lifesciences, USA

Director Education and Marketing Enablement
Volcano Europe, Belgium​

Director of Education and Training
iRhythm Technologies, USA

Clinical Affairs Manager
Cook Medical, USA

Topics to be covered include: 

• Learn about the ‘next generation competitive intelligence’ for medical devices: what are the information sources, technical possibilities how can ROI and competitive advantage be achieved?
• Translating competitive intelligence and market research into strategic tool for decision making & realizing a competitive advantage.
• How are commercial analytics reshaping the future of Med-Tech: Enabling “smarter” business models?
• The role of commercial big data to facilitate better corporate Intelligence to develop a long term corporate strategy and operational effectiveness.

Speaker List - Day 3, Stream B

Managing Director
Cetas Healthcare Insights

Senior Pricing Manager
Philips Healthcare, Germany

Analytics Manager, Marketing Diabetes Care Europe and EMA
BD, Switzerland

Director Market Intelligence
Roche Sequencing, UK

Vice President, Consumer Engagement
Atos Medical, Sweden

CEO
anfass Life Technologies AG, Switzerland

Chief Operating Officer
dacadoo, Switzerland

Co-founder & CMO
Sense.ly, UK
 

This event will provide all delegates the chance to meet one another through our many networking opportunities. With pre-event, mid-morning and mid-afternoon breaks as a standard, this event will also feature a complimentary networking dinner for all participants.

This evening will allow you to meet with our expert speaker panel who represent many stakeholder groups in a less formal setting. Our networking lunches will also allow you plenty of time to meet with your peers and colleagues whilst you refuel through the event.

Event Partners

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