IMPORTANT INFORMATION - BRATISLAVA:
Due to the massive (www.easl.eu) congress to be held in Vienna at the same time, and limited available accommodation within Vienna, we have made the decision to relocate this meeting just 60km away, in Bratislava, Slovak Republic
-Bratislava is only 40km away (30mins) from Vienna International (Schwechat) Airport, so we recommended that you continue to use this airport, as before.
-The Slovak Republic is an EU member as well as a member of the Euro currency
-Bratislava is a picturesque and historic Central European capital, sitting on the Danube River and is an ideal place for conferences.
2nd Annual Pharmaceutical Risk-Sharing & Value-Based Pricing & Reimbursement Models
Event overview
There is clearly an increasing need for more innovative pricing and reimbursement agreements to help to balance the often conflicting objectives of pharmaceutical and medical technology manufacturers, payers, health technology assessors (HTA), physicians and patients. The industry faces a sustained increase in the cost of healthcare and ever-increasing range of expensive drugs and technologies available as potential therapies.
Clearly, difficult choices need to be made by payers and HTAs about which products receive funding from increasingly restricted healthcare budgets, especially with often insufficient clinical and real-life evidence available. In terms of innovative agreements, more manufacturers, in more countries, are proposing risk-sharing and value-based schemes more often.
Such agreements are increasingly being seen as a method in which pharma and medical device companies can obtain HTA approval to finance the drug from limited budgets, but also a strategy to gain a competitive advantage and preferential market access. Both life sciences companies and policy-makers are looking to achieve a clearer picture of how risk-sharing and value-based agreements can and do work effectively in the real world.
Many examples of complex agreements exist in practice, whilst many governments and pharma companies have far less experience with such schemes. All stakeholders need answers to important questions such as: “What is the definition of risk-sharing and value-based pricing schemes? Are such schemes necessary? What are the alternatives? What successful models exist? How can clear endpoints and goals be defined? How can we measure performance effectively? How different schemes are being viewed by different stakeholders? Can risk-sharing and value-based agreements bring a competitive advantage to pharma companies?”
Why Attend?
- Understand the opportunities, obstacles and challenges in designing and implementing innovative agreements.
- Find out when risk-sharing & value-based agreements are required and how they can be designed to satisfy all stakeholders to gain market access.
- Understand whether or not the turbulent macroeconomic environment will increase payer motivation for flexible agreements.
- Obtain the best and most focused picture of risk-sharing and value-based pricing models today.
- Learn how drug effectiveness is being demonstrated in different regions.
- Understand the best ways to communicate value and achieve maximum patient and market access.
- Hear the perspectives of all stakeholder groups: Payers, regulators, insurers, health economists and the pharmaceutical industry.
- Discover how payers are evaluating conditional reimbursement agreements.
Who should attend?
- Pharmaceutical companies:
- Vice-Presidents, Directors, Managers involved in:
- Pricing & Reimbursement,
- Market Access,
- Health Economics & Outcomes,
- Government & Stakeholder Relations,
- Regulatory Affairs,
- Medical Affairs,
- Marketing & Commercial,
- Therapy Area Heads,
- Country Managers,
- Business Unit Heads
- Solution providers & consultants:
- CEOs,
- Business Development,
- Senior Consultants,
- Regional Heads.
- Independent Academics, Health Economists, Senior Doctors, & Patient Representatives.
Your Prestigious Speaker Panel:
A more detailed list of speakers’ names is available on the downloadable agenda. Please "request event agenda" below.
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Payers & Policy-Makers
Head of the Center for Strategic Studies Agenzia Italiana del Farmaco (AIFA), Italy
SVP, Head of Product Management D A K (leading German statutory health insurance)
Lead Pharmacist Merseyside and Cheshire Cancer Network, NHS, UK
Director of the Office of Health Economics OHE, UK
Former Deputy Head for Strategy, Analysis and Integration, Department of Reimbursement National Health Insurance Fund Administration, Hungary
Pharma Industry
VP Global Access Economics & Value Proposition, Market Access, Global Product Strategy Solvay Pharmaceuticals & Licensing AG, Switzerland
Vice President, Market Access & Pricing Sanofi-Aventis, France
Senior Director Worldwide Health Economics & Pricing B.I.O J&J Pharmaceutical Services, L.L.C., USA
Associate Director, Market Access Corporate Health Policy and Market Access Merck Sorono SA, Switzerland
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Executive Director, Health Value Management Janssen-Cilag GmbH, Germany
Head Health Care Management & National Health Policy Manager Novartis Pharma GmbH, Germany
VP Global Pricing & Government Affairs Vifor Pharma, Switzerland
Leading Academics
Professor Andalusian School of Public Health, Spain
Associate Director Tufts Center for the Study of Drug Development, USA
Professor of Market Access University of Lyon, France
Experienced Solution Providers
Managing Director Pope Woodhead and Associates, UK
Director of Market Access Solutions Bridgehead International, UK
President & Principal Consultant PDCI Market Access Inc.
President MME Europe, Italy
Vice President MME Europe, UK
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Why Bratislava?
Sitting aside the Danube, and the capital of the Slovak Republic, Bratislava is emerging as an ideal venue for conferences. Its attractive, cosmopolitan and historical old town centre is an ideal location for relaxed business occasions.
Located close to Vienna (60km) and Budapest (250km) and easily accessible from the Czech Republic & Poland, Bratislava is proving to be a very convenient location for business in the centre of Europe.
How to fly to Bratislava?
Option 1: Bratislava International Airport (Airlines: include Ryanair, Lufthansa, CSA, LOT)
Option 2: Vienna International Airport (and then just a 45 minute taxi ride!)
